Double bottom line

From Wikipedia, the free encyclopedia

Double bottom line is a business term used in socially responsible enterprise and investment.

While all businesses have a conventional bottom line to measure their fiscal performance—financial profit or loss—enterprises which seek a second bottom line look to measure their performance in terms of positive social impact.

Another formulation is Blended Value Promulgated by Jed Emerson one of the leaders in Social Return on Investment or SROI.[1] It attempts to get out of the binary thinking of double bottom line.

[edit] See also

• Triple bottom line, a UN standardized term

[edit] External links

• National Association of Socially Responsible Organizations
• Catalyst Fund Management and Research
• Socialinvestments.com